Monday, 18 October 2010

Question 3
 For my magazine I think that the publisher that would be more effective for me would be publishers like ‘Dennis’ because I believe that it would give me all the benefits that the larger publishers could give me but it won’t cost as much. I also think that this will help money wise because I wouldn’t be spending as much money, but at the same time the magazine needs to get popular so going all out wouldn’t be the best idea as there will be too much going out on publishing but not enough profit coming in. When the magazine starts to get popular that’s when you can use publishers like Bauer, this company produces the product much more rapidly but costs a lot more. Although this larger company would make the process a lot quicker it isn’t as money efficient as the smaller company. But this will be the company I would be able to use when my magazine gets popular to produce many more copies for a better profit. The disadvantage of using a smaller company is if the magazine sells a lot more than expected and there’s not enough copies produced to sell in most shops so the progress will be much slower. Another disadvantage would be if I decided to go with a bigger company and the sales rate is low so many copies will be coming faster with not as much of a profit coming in, this could make my magazine go bankrupt.  

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